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About us

About Maxam

Competitive cost per kilometre without compromising on quality

Through innovative product design, high-grade production, and long-term reliability, Maxam uses its technical expertise, a stringent quality policy, and streamlined supply chain solutions to create and deliver long-lasting high-performance OTR, industrial, and speciality tyres.




Quality drives productivity

In addition to designing and manufacturing tyres to International Standards ISO 9001, Maxam surpasses the requirements of ETRTO (The European Tyre and Rim Organisation), ensuring vehicles function at the highest possible level of performance while remaining compliant with relevant safety accreditation bodies. Committed to delivering unsurpassed customer-centric value to the Southern African market, eTraction has accredited Kal Tire as an authorised reseller of Maxam products and to provide holistic, tailor-made solutions and professional tyre fitment across the full range.

Technical innovation

Focused research & development for continual product improvement.

Strategic partnerships

Streamlined regional distribution of premium, OEM approved products.


Technical expertise & efficient support for a seamless customer experience.

Why Maxam?

Maxam’s mission is to provide innovative product solutions to provide the highest level of service delivery. We’re committed to advanced engineering and invested in growth to bring quality products and service to customers across the region.